I Went Online for Freedom… and Nearly Burnt Out All Over Again

I didn’t leave the salon to feel burnt out all over again.

But that’s exactly what happened.

After years of running my own salon - tied to the chair, working weekends, covering for sick staff, dealing with gaps in the diary and barely paying myself - I was ready for a change.

So I took my skills online and built a service-based business I loved.

I was finally flexible. I could work from anywhere. I was serving amazing clients.

But last year, it hit me:

I was still working too many hours.

I was saying yes to too much.

And when I was with my family, I wasn’t really with them.

I Thought Going Online Would Fix It...

But all I did was move the problem.

On the outside, everything looked fine - I was booked, busy and growing.

But I was constantly “on,” overwhelmed, and creeping closer to burnout.

The surprising thing? The tech wasn’t the problem.

If anything, it was the only thing holding things together.

Thanks to FEA Create, I already had everything in one place - my emails, offers, client workflows, digital products, payments, automations… all sorted.

So when I realised things had to change, I didn’t need to rebuild from scratch - I just needed to get intentional.

What I Changed to Get My Sanity Back

Here’s exactly what I did when I was getting close to burnout:

🔹 I removed the services and offers that no longer felt aligned

🔹 I simplified my systems - stripping things back to what actually mattered

🔹 I added more automation so I wasn’t doing everything manually

🔹 I put my prices up to reflect the value and energy I give

🔹 I created a Silent Sales System so I could sell without always being available - (Learn more here)

🔹 I launched more digital products to support my ideal audience in ways that didn’t rely on me being live all the time

That combination completely shifted how I worked - and how I felt.

What I Know Now

I didn’t create this business to feel trapped in a different way.

I created it for freedom, flexibility, and fulfilment.

✅ To spend proper time with my family

✅ To support clients in a way that feels good

✅ To grow a business that supports my life - not one that controls it

I’ve built a business that’s brought in over £125,000.

But more than that, I’ve now created something that’s sustainable - and actually brings me joy.

For You, If You’re Feeling the Burn Too

If you’re building a service-based business online, doing everything right, but secretly feeling burnt out and stuck - I see you.

You don’t have to start over.

You just need to get honest, simplify what’s already working, and protect your energy going forward.

And if you’re still trying to piece it all together with tools that don’t talk to each other? I genuinely can’t recommend FEA Create enough.

It gave me the stability to make aligned decisions - and the freedom to run my business my way.

To your success,

Michelle

Your Partner in Simplifying FEA Create